Jason Baer

President

Clay

Since joining SYPartners in 2013, Jason has served as a trusted advisor to senior leaders in pivotal moments of change. In his previous roles as Managing Partner and Chief Client Officer, he has helped some of the world’s greatest organizations translate strategy into reality, leading transformation efforts with UnitedHealthcare, NBCUniversal, Alphabet, Coach, Verizon, Paramount, and many more.


Before SYPartners, Jason held a number of leadership roles at other consultancies where he led strategy teams, built a global communications business, and launched an ideation practice. He has spoken at conferences, lectured at business schools, and been featured in publications ranging from Forbes to Fast Company. He lives in New York with his wife and two children, alongside a growing collection of guitars, plants, and unread books.

What Name has been thinking

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