Judith Hoogenboom

Senior Advisor

For more than 25 years, Judith has partnered with visionary leaders to build great businesses and brands. Her passion is helping them transform their organizations through brands with distinct purpose and experiences that combine the power of design and storytelling with human insight and the magic of technology, to motivate and inspire people towards change.

She has collaborated with CEOs, CMOs, and leadership teams to help build and transform some of the world’s leading brands, from high-growth startups to the Fortune 100, including AppNexus, AT&T, American Express, Citi, Comcast, Fidelity, GE, HP, IBM, Kodak, Philips, Sprint, Samsung, TouchTunes, and United Airlines.

Judith began her career as an information designer with Siegel+Gale and went on to build and lead an office for Studio Archetype, a premier web strategy and design firm, acquired by Sapient. From there, she led strategy and innovation practices for Sapient, SYPartners, and frog. She also led teams at Imagination to create technically sophisticated brand experience environments and had her own successful consultancy for many years.

Judith graduated from Duke University with a B.S. in Biology and Psychology and a minor in Fine Art. She went on to pursue an M.Arch degree at Harvard University and the University of Pennsylvania. In recent years, she’s completed a Professional Certificate from NYU in Sustainable Design and Development, and graduated from the Institute for Integrative Nutrition with credentials as a board certified Holistic Health Coach.

When she’s not busy inventing the future, Judith can be found cycling the occasional century, sailing with family, or practicing yoga and trekking in places around the world. Judith holds dual citizenship with the Netherlands and speaks fluent Dutch.